With some adjustments, Dan Wieden created one of the most impactful and enduring campaign slogans ever ... Because Nike’s marketing approach tells us, “Just Do It.” Because Nike’s message ...

Nike's reputation tanked after its Olympic ad misfired. It also faces new challenges from XX-XY Athletics about supporting ...

Step into the new year with fresh sneakers, from the iconic footwear brand that does it all. Inside, the best Nike styles, ...

And that’s why you must have a catchy slogan that grabs your audience’s attention and represents your brand. In this post, I’m going to show you how to do that by looing to look at examples ...

Nike has long been renowned for iconic marketing campaigns around stars like Michael Jordan, Spike Lee, Tiger Woods, and Colin Kaepernick, not to mention the "Just Do It" slogan, but more recently ...

Hill started as an intern and apparel sales representative in 1988 in Memphis, the year the iconic 'Just Do It' slogan was created. Nike's revenue was roughly $1 billion at the time.

Nike's recent marketing campaign has focused on needing to hate running in order to love it, but is that polemic messaging ...