Apple has decided it will avoid the issue by refusing to allow its generative AI software to be installed on a purchased iPhone. It’s a drastic choice that will be seen as a downgrade by Apple’s dedicated community and leave European iPhones at a disadvantage compared to the Android-based competition.

This year, the iPhone 16 is stepping up the game for the first-tier phone with physical buttons, Apple Intelligence, and a new camera system.

It's not about one big feature, but how new elements like the Camera Control button and last year's Dynamic Island come together.