Nike stock is higher Friday after the embattled retailer announced a 32-year company veteran will return as its incoming CEO.

Elliott Hill started at Nike as an intern in 1988 but steadily scaled its ranks, banking on values of grit and hard work ...

Nike's new CEO will likely focus on repairing relations with retailers to boost demand, a strategy that took a back seat ...

Over the years, sneakerheads have noticed a very clear pattern. We all know that Nike’s marketing strategy masterfully ...

In the world of fashion, the shade of black is a staple hue found in every individual’s wardrobe. Black stands out in the ...

Kar L’Art De L’Automobile is deepening its Nike relationship with its first sneaker collaboration with the Swoosh.

These are trying times for all Americans. One of the most divisive elections in our country's history may be happening in a ...

Spurs are away at Coventry City in the Carabao Cup third round wearing their new Nike third kit for the first time ...

So it's official, Tiger Woods has cut ties with Nike after a momentous 27-year partnership. Signing at just 19 years old, Woods' legendary Nike sponsorship has not only shaped his career but in turn, ...

The 'crazy' story behind Nike's iconic 'Swoosh' logo is making people relieved there's 'a happy ending'. There's no doubt ...

Uncover the fascinating story behind the Nike logo and how a graphic art student created the iconic 'Swoosh' emblem.

Nike's new "Together We Rise" kits for the upcoming football season rotate the iconic swoosh upward to symbolize the rise of ...