Nike agreed to pay the $410,000 fine for Air Jordan 1's NBA uniform violation and cleverly took it as a bold marketing ...

In the 1970s, Adidas was the undisputed king of sportswear, dominating basketball courts and streets alike. But an overlooked ...

Colour also plays a role in building long-term brand loyalty. Over time, as consumers interact with a brand, the colour ...

Craig Melvin, one of the "Today" show hosts, visited Nike Sports Research Lab, where NFL uniforms are designed.

The Nike Cosmic Runner may be for kids but it’s just as serious as Nike’s other offerings. - Credit: Nike For the design, ...

Right now, you can save up to 30% off select styles on Nike.com, which is some of the deepest markdowns the company offers ...

OKLAHOMA CITY (KFOR) — The Oklahoma City Thunder revealed its new Nike NBA City Edition uniform that they will be wearing for ...

In a move that would change the course of sneaker history, Nike agreed to pay a hefty $410,000 (approximately ₹33 crore) fine ...

It's that time of year again, folks. For the 2024 NBA season, it's time to take a look at the newest "City" jerseys Nike an ...

Today, DICK'S Sporting Goods (NYSE: DKS) released its 2024 holiday gift guide featuring top brands Nike, FP Movement, adidas, ...

The fashion brand drops a pair of stylish short films loaded with the American hip-hop collective’s lyrics and lore, marking ...

Bonus: The Everyday Gym Bag is stylish with a debossed logo design, six modern color options and rubberized ... Lime green ...