L'eggs became a household name over half a century ago. Now it wants to target Gen Z, with a little help from Cami Téllez, the founder of Parade.
The Wall Street Journal on MSN19d
A New Era for Pantyhose
Nylons are no longer a staple of office dress codes. But as young consumers embrace tights as a fashion item, brands like L’eggs are seizing the moment.
L'eggs—the hosiery brand founded in 1969—is reinventing itself for a new generation, with a new owner and new creative director at its helm.
Nearly 55 years have passed since the creation of iconic hosiery brand L’eggs. Yes, the same label known for its egg-shaped packaging and for being at the forefront of the working woman’s ...
Here’s the branding news we’re tracking this week. This week in branding news, Audi revealed a new logo, the hosiery brand ...
There’s a reason why L’eggs stockings are considered the best in the market. Get all the details on the brand’s history and ...
Pantyhose were the reserve of grandmothers, so what are the likes of Sabrina Carpenter and Taylor Swift doing in them on ...
Simply cut a small strip of pantyhose and place it at the bottom of the hairbrush bristles (make sure it covers the whole ...