Nike is making a major shakeup
Nike, struggling from rising competition and its own strategy mistakes, is making a major shakeup. The athletic giant announced Thursday that CEO John Donahoe will retire next month and will be replaced by Elliott Hill, a veteran former Nike executive.
Nike's new CEO was an intern at the brand in 1988. He's now in charge of saving one of the biggest sports apparel legacies in the world.
Over the course of over 30 years, he worked his way up to top management. Management experts say the company veteran could help turn Nike around.
Nike boss steps down as company veteran returns
The company looks to shake things up as demand for its trainers falters in international markets.
Nike welcomes new CEO with $27 million payday
Nike on Thursday announced it would replace CEO John Donahoe with his former colleague, Elliott Hill, sending the stock soaring on the news. Hill, 60, is returning to Nike four years after retiring from the sneaker giant.
Nike's new CEO can't rest on retro styles and must innovate to turn the company around, analyst says
With Nike's new incoming CEO Elliott Hill, Nike needs to re-focus on innovation and selling great stories around its shoes, an analyst told BI.
Nike's shares jump after it announces plan to replace CEO
Nike announced plans to toss out its president and CEO John Donahoe, as demand falters for the brand's sneakers.He'll be replaced by former senior executive Elliott Hill, who will take over next month.
Nike CEO to Retire and the Stock Rallies
Nike’s beleaguered stock was rising sharply after the company announced that its CEO would retire.The athletic shoe and apparel maker has been hurt in recent years from a slowdown in China and competition from upstarts like Deckers Outdoor’s Hoka brand and On Holding.
Nike is bringing back a long-time exec as CEO — and he could be what the sportswear brand needs
Nike says Elliott Hill will replace John Donahoe as CEO in October. Nike has struggled to turn around its business over the last year.
Marketing Dive13d
Nike depicts drudgery of running in latest leg of comeback campaign
Timed to marathon season, “Winning isn’t Comfortable” extends a hard-edged approach, showing runners battered by the elements.
Ad Age13d
Nike salutes runners’ resilience with ‘Winning Isn’t Comfortable’
By Gillian Follett - 33 min 58 sec ago By Ad Age Staff - 2 hours 31 min ago 2 hours 55 min ago By Tim Nudd - 3 hours 40 min ...
Sneaker Fortress on MSN13d
Nike’s Clever Marketing Strategy To Get You To Buy Sneakers
Over the years, sneakerheads have noticed a very clear pattern. We all know that Nike’s marketing strategy masterfully ...
Fast Company18d
Nike has a secret design archive. This new museum show takes you inside of it
“Air,” which unpacks the brand’s explosion into sports advertising through partnerships ... and the Vapormax running shoe, Nike’s most studied shoe of all time. “Pretty much anything ...
On Running Keeps Winning With Innovation, Collaborations And Team Spirit
Since going public in 2021, On Holding has been a growth dynamo. It updated its strategic plan to double sales by 2026 ...
Nike's incoming CEO will make $27 million — over $2 million less than his predecessor
Elliott Hill, a veteran employee at Nike, is returning to the company. But he'll earn over $2 million less than outgoing CEO ...
Seeking Alpha23d
Nike: Don't Go Jogging With Bill Ackman
Bill Ackman recently purchased $229 million worth of Nike shares. Nike is a profitable business with high margins, strong cash generation, and consistent growth. Despite being labeled as a growth ...
Tom's Guide4d
The best Nike running shoes in 2024
The best Nike running shoes have been used by elites to produce remarkable feats in recent years. For instance, in 2023, Kelvin Kiptum shattered the marathon world record with a stunning time of 2 ...
Nike's Hill to return as CEO, Donahoe to retire; shares rise
Nike NKE.N said on Thursday that former senior executive Elliott Hill will rejoin the company to succeed John Donahoe as ...
Retail Dive11d
Nike depicts drudgery of running in latest leg of comeback campaign
Out-of-home ads, which Nike is also promoting on its social channels, carry over the edgy attitude. “If you don’t hate running a little, you don’t love running enough,” reads one.
Nike Replaces CEO Donahoe With Veteran Executive in Revival Bid
Nike Inc. ousted beleaguered Chief Executive Officer John Donahoe, bringing longtime executive Elliott Hill out of retirement ...